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COOKIES POLICY

Effective Date: 20.01.2026

1. Who We Are

Business Name: Drift Strength
Business Address: St Kilda, Melbourne, VIC, Australia
Email: mydriftstrength@gmail.com
This Privacy Policy explains how Drift Strength (“we”, “us”, “our”) collects, uses, stores, and protects personal information when you visit or make a purchase from our website.

We are committed to protecting your privacy and complying with:

  • Australian Privacy Act 1988 (Cth) and Australian Privacy Principles (APPs)

  • General Data Protection Regulation (GDPR) for customers located in the European Economic Area (EEA)

2. Personal Information We Collect

We may collect the following categories of personal data:

3. Information You Provide to Us

  • Full name

  • Email address

  • Phone number

  • Billing and shipping address

  • Order details and purchase history

  • Communications you send to us (e.g. customer support enquiries)

4. Payment Information

Payments are processed securely via Stripe.
We do not store or process credit/debit card details on our servers.

5. Automatically Collected Information

When you visit our website, we may automatically collect:

  • IP address

  • Device and browser information

  • Pages visited and actions taken

  • Date and time of access

This data is collected using cookies and similar technologies.

6. How We Use Your Personal Data

We use personal data for the following purposes:

  • To process and fulfil orders

  • To arrange shipping via our dropshipping suppliers

  • To communicate order confirmations, updates, and support responses

  • To process payments securely

  • To improve website functionality and user experience

  • To comply with legal and regulatory obligations

  • To send marketing communications where consent has been given

7. Legal Basis for Processing (GDPR)

Under GDPR, we process your personal data based on the following lawful grounds:

  • Performance of a contract (processing orders and deliveries)

  • Legal obligation (tax, accounting, consumer law compliance)

  • Legitimate interests (website improvement, fraud prevention)

  • Consent (marketing communications and non-essential cookies)

You may withdraw consent at any time.

8. Cookies & Tracking Technologies

Our website uses cookies and similar technologies to:

  • Enable core website functionality

  • Analyse website traffic and usage

  • Improve performance and user experience

Cookies may be:

  • Essential cookies (required for the site to function)

  • Analytics cookies (e.g. site performance and usage)

You can manage or disable cookies through your browser settings. Disabling cookies may affect website functionality.

9. Third-Party Service Providers

We share personal data only with trusted third parties necessary to operate our business, including:

  • Payment processors: Stripe

  • E-commerce platform: Wix

  • Shipping and logistics partners

  • Dropshipping suppliers

  • Analytics and website performance providers

These third parties are authorised to use personal data only as necessary to provide their services and are contractually required to protect your information.

10. International Data Transfers

Some of our third-party service providers and suppliers may be located outside Australia or the EEA.

Where personal data is transferred internationally, we ensure appropriate safeguards are in place, including:

  • GDPR-approved contractual protections

  • Transfers to countries recognised as providing adequate data protection

  • Use of providers compliant with GDPR standards

11. Data Retention

We retain personal data only for as long as necessary to:

  • Fulfil orders and provide services

  • Meet legal, accounting, and regulatory requirements

  • Resolve disputes and enforce agreements

When data is no longer required, it is securely deleted or anonymised.

12. Your Rights Under GDPR

If you are located in the EEA, you have the following rights:

  • Right to access your personal data

  • Right to rectification of inaccurate or incomplete data

  • Right to erasure (“right to be forgotten”)

  • Right to restrict processing

  • Right to data portability

  • Right to object to processing

  • Right to withdraw consent at any time

To exercise your rights, please contact us using the details below.

13. Right to Lodge a Complaint

If you believe your data protection rights have been violated, you have the right to lodge a complaint with:

  • Your local EU supervisory authority (if located in the EEA), or

  • The Office of the Australian Information Commissioner (OAIC)

We encourage you to contact us first so we can address your concerns promptly.

14. Data Security

We take reasonable technical and organisational measures to protect personal data from:

  • Unauthorised access

  • Loss or misuse

  • Alteration or disclosure

However, no method of transmission over the internet is completely secure.

15. Changes to This Policy

We may update this Privacy Policy from time to time to reflect legal or operational changes.
The latest version will always be published on our website.

16. Contact Us

If you have any questions about this Privacy Policy or how we handle your personal data, please contact:

Business Name: Drift Strength
Address: St Kilda, Melbourne, VIC, Australia
Email: mydriftstrength@gmail.com

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